{"product_id":"absolute-essentials-of-social-marketing-9781041193050","title":"Absolute Essentials of Social Marketing","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 74 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 10 July 2026\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAbsolute Essentials of Social Marketing provides a comprehensive yet accessible guide to Social Marketing theory and practice, offering systematic approaches to influence behaviour for personal and social good through marketing principles and behavioural science.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 310g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 216 x 138 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781041193050\u003c\/p\u003e","brand":"Jeff French","offers":[{"title":"Hardback","offer_id":49754492535034,"sku":"9781041193050","price":54.64,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1784942188940_book.jpg?v=1784989616","url":"https:\/\/shulphink.com\/products\/absolute-essentials-of-social-marketing-9781041193050","provider":"Shulph Ink","version":"1.0","type":"link"}