Analytics Lifecycle Toolkit: A Practical Guide for an Effective Analytics Capability

The Analytics Lifecycle Toolkit provides a framework for building an effective analytics capability and the processes that turn data into action, offering best practices for problem framing, data sensemaking, model development, change management, data management, product management, and more. It emphasizes underlying principles in key process areas to help organizations build analytics capabilities tailored to their specific needs, allowing them to harvest the highest-value information to better inform strategic decisions. The companion website provides downloadable resources, tools, videos, and more to support and streamline implementation.

Format: Hardback
Length: 464 pages
Publication date: 15 May 2018
Publisher: John Wiley & Sons Inc

Data has emerged as a valuable asset in today's business landscape, but many organizations struggle to fully leverage its potential. The Analytics Lifecycle Toolkit offers a comprehensive framework for building an effective analytics capability and transforming data into actionable insights. Part 1 of the book explores the "who," "how," and "why" of modern enterprise analytics, providing leaders with a clear understanding of the value of strategically aligned capabilities. Part 2 delves into best practices, covering problem framing, data sensemaking, model development, change management, data management, product management, and more. Part 3 offers guidance on sustaining high performance and navigating the analytics function through different phases of business. For organizations seeking to implement analytics but lacking the necessary expertise, this book provides a roadmap for structuring appropriate solutions. For those who have already implemented analytics, it serves as a reference for leadership and a refresher course to update the team on the latest practices and processes. The book emphasizes underlying principles in key process areas, allowing organizations to build analytics capabilities tailored to their specific needs and harvest the highest-value information to inform strategic decisions. The companion website provides downloadable resources, tools, videos, and more to support and streamline implementation. The discussion assumes no prior knowledge of analytics and clarifies complex concepts in a straightforward manner.

Weight: 672g
Dimension: 238 x 162 x 36 (mm)
ISBN-13: 9781119425069