{"product_id":"applied-communication-research-methods-getting-started-as-a-researcher-9781032328065","title":"Applied Communication Research Methods: Getting Started as a Researcher","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eApplied examples and practitioner emphasis contextualize research methods in communication studies, with new examples and expanded discussion of reliability and validity in the 3rd edition. \u003c\/blockquote\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 316 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 10 November 2023\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eContextualizing the research methods that communication studies majors must acquire to earn their degrees is crucial. One effective approach is to emphasize practical activities that allow students to apply their knowledge to real-world communication practitioner projects. Additionally, Voices From Industry entries, written by industry professionals, showcase how research is utilized in various communication and media industries.\u003cbr\u003e\u003cbr\u003eTo enhance the learning experience, the third edition of this textbook has been updated with new examples in the Voices From Industry and Research in Action sections. The discussion of reliability and validity has also been expanded, providing students with a comprehensive understanding of these critical concepts in research.\u003cbr\u003e\u003cbr\u003eBy incorporating applied examples and industry insights, this textbook equips communication studies majors with the skills and knowledge necessary to excel in their field and make a meaningful impact in the real world. Whether they are pursuing careers in advertising, public relations, or media analysis, students will gain a deep appreciation for the importance of research and its application to communication practice.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 780g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 254 x 178 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781032328065\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 3 ed\u003c\/p\u003e","brand":"MichaelBoyle,Mike Schmierbach","offers":[{"title":"Hardback","offer_id":44790140535034,"sku":"9781032328065","price":147.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/1700239566559_book.jpg?v=1700488790","url":"https:\/\/shulphink.com\/products\/applied-communication-research-methods-getting-started-as-a-researcher-9781032328065","provider":"Shulph Ink","version":"1.0","type":"link"}