{"product_id":"artificial-intelligence-transforming-marketing-renewed-theoretical-bases-and-new-paradigms-9783032223593","title":"Artificial Intelligence Transforming Marketing: Renewed Theoretical Bases and New Paradigms","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 497 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 13 July 2026\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer Nature Switzerland AG\u003cbr\u003e\u003c\/p\u003e\u003cp\u003efont-family: 'Times New Roman',serif;\"\u0026gt;This edited volume is an essential guide for marketing researchers, professionals, managers, and AI enthusiasts as it revisits and revitalizes academic marketing theories, highlighting AI's role in reshaping fundamental concepts and strategies.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 235 x 155 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9783032223593\u003c\/p\u003e","brand":"Shulph Ink","offers":[{"title":"Hardback","offer_id":49754419724538,"sku":"9783032223593","price":140.53,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1784943785588_book.jpg?v=1784989273","url":"https:\/\/shulphink.com\/products\/artificial-intelligence-transforming-marketing-renewed-theoretical-bases-and-new-paradigms-9783032223593","provider":"Shulph Ink","version":"1.0","type":"link"}