{"product_id":"attention-is-the-new-currency-9781637748800","title":"Attention is the New Currency: The Ultimate Guide to Standing Out and Getting Paid on Social Media","description":"Today, when the average American spends around 4.5 hours a day on their phones - including 2.5 hours scrolling social media - it is undeniable that a well-crafted social media platform is a powerful lever when it comes to credibility, visibility, and opportunity in any professional field. But how do you create a lasting platform that can thrive in a swamp of competing content? A practical guide to smart social media strategy, Attention Is the New Currency breaks down the complex ins-and-outs of the influencer industry into a step-by-step plan to stand out, get paid, and leverage your platform to make a difference. Sisters Marissa Rachel and Shanna Lisa - veteran creators with billions of views and past brand deals with Disney, Marvel, and Amazon - share candid advice to help you: Identify your niche and authentically connect with your audience; Stay on top of trends, understand your analytics, and strategically go viral; Gracefully navigate online hate and create a cancel-proof personal platform; Establish steady business practices for yourself and healthy, burnout-free boundaries; Reach out to brands, write winning pitches, and land your dream partnerships. Whether you're starting from scratch or scaling an existing platform to a larger audience, Attention Is the New Currency will help you invest your time wisely and create a confident online presence that resonates with the right audience and stays as lucrative and reliable as any 9 to 5.\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublication date:\u003c\/strong\u003e 25 August 2026\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePage count:\u003c\/strong\u003e 320\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e Height 152 mm; Width 229 mm; Thickness 20 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e BenBella Books\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781637748800\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Marissa Rachel","offers":[{"title":"Paperback","offer_id":50251439964410,"sku":"9781637748800","price":12.02,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/9781637748800.jpg?v=1788837911","url":"https:\/\/shulphink.com\/products\/attention-is-the-new-currency-9781637748800","provider":"Shulph Ink","version":"1.0","type":"link"}