{"product_id":"augmented-reality-where-we-will-all-live-9783031325809","title":"Augmented Reality: Where We Will All Live","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eAugmented Reality: Where We Will All Live 2nd Edition is a comprehensive guide to the field of AR, distinguishing it from VR, MR, and XR. It covers the history, advances, and potential future developments of AR, providing valuable insights for technologists, marketers, business managers, educators, and academics. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 398 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 14 August 2023\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer International Publishing AG\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eAugmented Reality (AR) is a captivating field that delves into the fusion of digital information with the real world, offering an immersive and interactive experience. This comprehensive book, written by Jon Peddie, aims to distinguish AR from its counterparts, such as Virtual Reality (VR), Mixed Reality (MR), and Extended Reality (XR).\u003cbr\u003e\u003cbr\u003eThe author takes readers on a journey from the early philosophies and developments of AR to its latest advancements and their profound impact on modern society. In this updated second edition, Peddie explores the emerging companies that have entered the AR landscape, as well as those that have succeeded or faced acquisition. He provides a complete history of AR progress, shedding light on the key milestones and challenges along the way.\u003cbr\u003e\u003cbr\u003eOne of the book's key strengths lies in its exploration of the potential future developments of AR. Peddie equips readers with the tools they need to understand the complexities of defining, building, and utilizing their perception of what is represented in their perceived reality. He delves into the science behind AR, shedding light on the technologies and techniques that power this rapidly advancing field of research and development.\u003cbr\u003e\u003cbr\u003eAugmented Reality: Where We Will All Live 2nd Edition is a treasure trove of information, meticulously assembled and integrated by Jon Peddie. It serves as a comprehensive guide for technologists, marketers, business managers, educators, and academics who are interested in the field of AR. The book offers valuable insights into its concepts, history, practices, and the science behind this rapidly advancing field.\u003cbr\u003e\u003cbr\u003eWith its extensive coverage and insightful analysis, Augmented Reality: Where We Will All Live 2nd Edition is a must-read for anyone seeking to gain a deeper understanding of this fascinating technology. Whether you are a seasoned professional or a newcomer to the world of AR, this book will provide you with the knowledge and tools you need to stay ahead of the curve and shape the future of this exciting industry.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 868g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 160 x 242 x 27 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9783031325809\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 2nd ed. 2023\u003c\/p\u003e","brand":"Jon Peddie","offers":[{"title":"Hardback","offer_id":44528871014650,"sku":"9783031325809","price":37.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/noImage_1_126d8e1b-800e-4066-96f6-7f07b367fcfe.jpg?v=1693482331","url":"https:\/\/shulphink.com\/products\/augmented-reality-where-we-will-all-live-9783031325809","provider":"Shulph Ink","version":"1.0","type":"link"}