{"product_id":"character-merchandising-protection-under-ip-laws-9789819756278","title":"Character Merchandising: Protection Under IP Laws","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 150 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 01 September 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer Verlag, Singapore\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis book addresses the key issues, challenges and implications arising out of unauthorised acts of character merchandising. The book examines what qualifies as a character and its legal rights, namely property rights, personality rights and publicity rights.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 235 x 155 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9789819756278\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 2024 ed.\u003c\/p\u003e","brand":"Vandana Mahalwar","offers":[{"title":"Hardback","offer_id":47458817147130,"sku":"9789819756278","price":91.62,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1751057717205_book.jpg?v=1751099350","url":"https:\/\/shulphink.com\/products\/character-merchandising-protection-under-ip-laws-9789819756278","provider":"Shulph Ink","version":"1.0","type":"link"}