{"product_id":"chromatic-modernity-color-cinema-and-media-of-the-1920s","title":"Chromatic Modernity: Color, Cinema, and Media of the 1920s","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003eSarah Street and Joshua Yumibe provide a revelatory history of how the use of color in film led the way in creating a chromatically vibrant culture. Focusing on the final decade of silent film, \u003ci\u003eC\u003c\/i\u003e\u003ci\u003ehromatic Modernity\u003c\/i\u003e  portrays the 1920s as a pivotal and profoundly chromatic period of cosmopolitan exchange, collaboration, and experimentation. \u003c\/blockquote\u003e\u003cp\u003e\n                                                            \u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\n                              \u003cstrong\u003eLength\u003c\/strong\u003e: 368 pages\u003cbr\u003e\n                              \u003cstrong\u003ePublication date\u003c\/strong\u003e: 02 April 2019\u003cbr\u003e\n                              \u003cstrong\u003ePublisher\u003c\/strong\u003e: Columbia University Press\u003cbr\u003e\n                          \u003c\/p\u003e \u003cp\u003eThe era of silent film, long seen as black and white, has been revealed in recent scholarship as bursting with color. Yet the 1920s remain thought of as a transitional decade between early cinema and the rise of Technicolor—despite the fact that new color technologies used in film, advertising, fashion, and industry reshaped cinema and consumer culture. In \u003ci\u003eChromatic Modernity\u003c\/i\u003e, Sarah Street and Joshua Yumibe provide a revelatory history of how the use of color in film during the 1920s played a key role in creating a chromatically vibrant culture.\u003cbr\u003e\u003cbr\u003eFocusing on the final decade of silent film, Street and Yumibe portray the 1920s as a pivotal and profoundly chromatic period of cosmopolitan exchange, collaboration, and experimentation in and around cinema. \u003ci\u003eChromatic Modernity\u003c\/i\u003e explores contemporary debates over color’s artistic, scientific, philosophical, and educational significance. It examines a wide range of European and American films, including \u003ci\u003eOpus 1\u003c\/i\u003e (1921), \u003ci\u003eL’Inhumaine\u003c\/i\u003e (1923), \u003ci\u003eDie Nibelungen\u003c\/i\u003e (1924), \u003ci\u003eThe Phantom of the Opera\u003c\/i\u003e (1925), \u003ci\u003eThe Lodger \u003c\/i\u003e(1927), \u003ci\u003eNapoléon\u003c\/i\u003e (1927), and \u003ci\u003eDracula\u003c\/i\u003e (1932). A comprehensive, comparative study that situates film among developments in art, color science, and industry, \u003ci\u003eChromatic Modernity\u003c\/i\u003e reveals the role of color cinema in forging new ways of looking at and experiencing the modern world.\u003c\/p\u003e\u003cp\u003e\n                            \u003cstrong\u003eWeight\u003c\/strong\u003e: 586g\n                            \u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 157 x 234 x 25 (mm)\n                            \u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9780231179836\n                            \n                          \u003c\/p\u003e","brand":"Sarah Street,Joshua Yumibe","offers":[{"title":"Paperback \/ softback","offer_id":44095535939834,"sku":"9780231179836","price":24.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/4d41fc2eb4d6d5413d6eaae322b2cb3a.jpg?v=1627265952","url":"https:\/\/shulphink.com\/products\/chromatic-modernity-color-cinema-and-media-of-the-1920s","provider":"Shulph Ink","version":"1.0","type":"link"}