{"product_id":"contemporary-thai-horror-film-a-monstrous-hybrid-9781474484459","title":"Contemporary Thai Horror Film: A Monstrous Hybrid","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003eThis book explores the development of Thai cinema, focusing on the horror genre and its influence on the industry. It examines the impact of audiences and viewing scenarios from previous decades on the popular horror genre, challenging our understanding of horror as a generic category beyond its traditional Euro-American origins. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 224 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 31 January 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Edinburgh University Press\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eThis comprehensive book delves into the captivating realm of Thai cinema, shedding light on its most significant and enduring feature: the unique and influential horror genre. Spanning the vast expanse of Thai cinema's history, the book intricately explores the profound impact of this genre on the country's film industry. By tracing the evolution of Thai cinema in the context of broader societal shifts, the book uncovers the profound influence of audiences and viewing habits from past decades on the industry's present-day landscape.\u003cbr\u003e\u003cbr\u003eThe horror genre stands out as a particularly striking manifestation of this cultural phenomenon, with a close examination of films revealing a distinct style and the wider social forces that have shaped Thai cinema as a national institution. Through the lens of horror theory, this book challenges our conventional understanding of horror as a generic category, expanding our horizons to encompass its diverse origins and alternative viewing scenarios beyond the traditional Euro-American context.\u003cbr\u003e\u003cbr\u003eThe book's exploration of Thai cinema's horror genre is enriched by a wealth of historical and cultural insights, providing a deep understanding of the country's artistic traditions and societal developments. It offers a valuable perspective on the ways in which cinema has been used as a tool for social commentary, cultural preservation, and political expression in Thailand.\u003cbr\u003e\u003cbr\u003eIn conclusion, this book is a must-read for anyone interested in exploring the rich and complex world of Thai cinema. It offers a comprehensive and insightful examination of the horror genre's role in shaping the country's film industry, while also providing a broader understanding of cinema's power as a medium for cultural expression and social change.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 494g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 234 x 156 x 14 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781474484459\u003c\/p\u003e","brand":"Mary Ainslie","offers":[{"title":"Hardback","offer_id":45170241700090,"sku":"9781474484459","price":71.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/1707498850690_book.jpg?v=1707553657","url":"https:\/\/shulphink.com\/products\/contemporary-thai-horror-film-a-monstrous-hybrid-9781474484459","provider":"Shulph Ink","version":"1.0","type":"link"}