{"product_id":"content-is-king-the-complete-guide-to-writing-web-content-that-sells-9781642011173","title":"Content Is King: The Complete Guide to Writing Web Content That Sells","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003eContent is King is a guide to creating unique and authentic website content that converts window-shoppers into returning customers, helping businesses establish their brand values, determine the needs of their niche audience, and curate a website that highlights the exclusive opportunities only they can offer. It covers building a content marketing strategy, defining a Unique Value Proposition, navigating Search Engine Optimization, discerning the buyers journey, and enhancing the patrons experience. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 200 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 25 May 2023\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Entrepreneur Press\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eYour brand is unique, and your website content should reflect that. Many businesses believe they know what sets them apart from the competition, only to discover that they are not connecting with their audience. With Content is King as your guide, you will uncover your accurate Unique Value Proposition, so you can reach the customer base that has been searching for you. Learn to craft quality, authentic content that converts window-shoppers into returning customers.\u003cbr\u003e\u003cbr\u003eIn an increasingly digital age, website content is the pinnacle launch pad that prompts your audience to act. Establish your brand values, determine the needs of your niche audience, and curate a website that highlights the exclusive opportunities only you can offer with Content is King as your go-to handbook.\u003cbr\u003e\u003cbr\u003eDiscover how to:\u003cbr\u003e\u003cbr\u003eBuild your content marketing strategy from scratch\u003cbr\u003e\u003cbr\u003eDefine your Unique Value Proposition and tell your own story\u003cbr\u003e\u003cbr\u003eNavigate Search Engine Optimization and direct high-volume traffic to your platform\u003cbr\u003e\u003cbr\u003eDiscern your buyer's journey to customize and enhance your patrons' experience\u003cbr\u003e\u003cbr\u003eTake your content to new heights with top-grade editorial, today!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 280g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 152 x 228 x 12 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781642011173\u003c\/p\u003e","brand":"Laura Briggs","offers":[{"title":"Paperback \/ softback","offer_id":44256263667962,"sku":"9781642011173","price":14.26,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/1685095294186_book.jpg?v=1685193880","url":"https:\/\/shulphink.com\/products\/content-is-king-the-complete-guide-to-writing-web-content-that-sells-9781642011173","provider":"Shulph Ink","version":"1.0","type":"link"}