{"product_id":"digital-public-relations-and-marketing-communication-trends-in-africa-9781032689616","title":"Digital Public Relations and Marketing Communication Trends in Africa","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 214 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 07 June 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThe uptake of digital media platforms necessitates the need to understand how digital cultures of consumers and brands are unfolding. The book showcases digital marketing trends in Africa that are burgeoning at the same speed as the uptake of technology in the continent.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 453g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 234 x 156 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781032689616\u003c\/p\u003e","brand":"Shulph Ink","offers":[{"title":"Hardback","offer_id":47866826490106,"sku":"9781032689616","price":138.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1761342419771_book.jpg?v=1761416393","url":"https:\/\/shulphink.com\/products\/digital-public-relations-and-marketing-communication-trends-in-africa-9781032689616","provider":"Shulph Ink","version":"1.0","type":"link"}