{"product_id":"digital-transformation-in-sales-how-to-turn-a-buzzword-into-real-sales-practice-a-21step-guide-9783658388867","title":"Digital Transformation in Sales: How to Turn a Buzzword into Real Sales Practice – A 21-Step Guide","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 275 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 02 January 2023\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn 21 steps, it provides an overview of the state of the art of technologies and digital sales tools and creates an understanding of what the digitization of sales is really about. The primary driver of digitization is the modern customer, and it is important to always keep him in mind throughout the entire sales strategy.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 240 x 168 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9783658388867\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 2023 ed.\u003c\/p\u003e","brand":"Livia Rainsberger","offers":[{"title":"Hardback","offer_id":47425553367290,"sku":"9783658388867","price":49.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1750440777531_book_3050ce63-9108-4573-aa33-09b96c3a900c.jpg?v=1750526917","url":"https:\/\/shulphink.com\/products\/digital-transformation-in-sales-how-to-turn-a-buzzword-into-real-sales-practice-a-21step-guide-9783658388867","provider":"Shulph Ink","version":"1.0","type":"link"}