{"product_id":"game-usability-advice-from-the-experts-for-advancing-ux-strategy-and-practice-in-videogames-9780367624248","title":"Game Usability: Advice from the Experts for Advancing UX Strategy and Practice in Videogames","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eThis book provides an introduction to game usability and UX mindset and techniques, including practical advice on including usability in tight development timelines and advocating for UX to higher-ups. It covers core user research and usability techniques, player differences, and platform and context-specific advice, with new interviews with industry leaders and contributions from the best in game UX. It is vital reading for professional game developers and UX advocates. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 438 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 14 March 2022\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eThis comprehensive guide delves into the realm of game usability and UX, offering a comprehensive understanding of essential concepts and techniques. It explores the current industry best practices and trends, providing valuable insights into the world of game development.\u003cbr\u003e\u003cbr\u003eThe book begins by introducing key UX strategy considerations for games, encompassing UX design, user research, and usability techniques. It seamlessly integrates UX practices into the business process, addressing the unique challenges faced by the gaming industry.\u003cbr\u003e\u003cbr\u003eRecognizing the diverse needs of players, the book offers insightful considerations of player differences and provides strategies for inclusive design. It includes chapters dedicated to specific platforms and contexts, offering tailored advice for game developers working on various gaming ecosystems.\u003cbr\u003e\u003cbr\u003eTo enhance the reader's experience, the book features a wealth of new interviews with industry leaders and contributions from the foremost experts in game UX. These insights provide valuable perspectives and practical tips for game developers and UX advocates alike.\u003cbr\u003e\u003cbr\u003eIn addition to its core content, the book includes brand-new chapters on accessibility, mobile game usability, data science, virtual and augmented reality, and esports. These chapters reflect the evolving landscape of game development and cater to the growing demand for specialized expertise in these areas.\u003cbr\u003e\u003cbr\u003eWhether you are a professional game developer, a game UX advocate, or a student aspiring to work in game development and UX, this book is an indispensable resource. It offers a thorough exploration of game usability and UX, equipping you with the knowledge and skills necessary to create immersive and enjoyable gaming experiences.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 254 x 178 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9780367624248\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 2 ed\u003c\/p\u003e","brand":"Shulph Ink","offers":[{"title":"Hardback","offer_id":44103712735482,"sku":"9780367624248","price":141.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/1647341026057_book.jpg?v=1647359238","url":"https:\/\/shulphink.com\/products\/game-usability-advice-from-the-experts-for-advancing-ux-strategy-and-practice-in-videogames-9780367624248","provider":"Shulph Ink","version":"1.0","type":"link"}