{"product_id":"how-to-make-money-an-honest-guide-to-going-from-an-idea-to-a-sixfigure-business-9780008497552","title":"How To Make Money: An Honest Guide to Going from an Idea to a Six-Figure Business","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003eThis is the ultimate blueprint for building your own business, with no network, no capital, and no previous experience. Nafisa built her business from scratch and has helped hundreds of founders do the same. She shares her honest, game-changing advice on how to nail sales and branding, build a network, and understand business culture. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 304 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 18 January 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: HarperCollins Publishers\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eWhether you're looking to turn a side hustle into a full-time venture or you have an idea that's keeping you up at night, this is the ultimate guide for building your own business. With no network, no capital, and no previous experience, Nafisa built her business from scratch and has helped hundreds of founders do the same. Now, she wants to share her honest, game-changing advice. From nailing sales and branding to understanding how to build a network, Nafisa lifts the lid on business culture and questions everything you think you know about the business world.\u003cbr\u003e\u003cbr\u003eStarting a business on a budget can be a daunting task, but it is not impossible. Here are some tips to help you get started:\u003cbr\u003e1. Identify your unique selling proposition (USP):\u003cbr\u003eYour USP is what sets your business apart from competitors. It should be something that you are passionate about and that solves a problem for your customers.\u003cbr\u003e2. Create a lean business plan:\u003cbr\u003eA business plan is a roadmap for your business. It should include your goals, strategies, and financial projections.\u003cbr\u003e3. Bootstrap your business:\u003cbr\u003eBootstrapping is when you start your business with your own savings and resources. This can be a great way to keep costs low and control your business.\u003cbr\u003e4. Use social media to promote your business:\u003cbr\u003eSocial media is a powerful tool for promoting your business. Use platforms like Facebook, Instagram, and Twitter to reach your target audience.\u003cbr\u003e5. Network with other entrepreneurs:\u003cbr\u003eNetworking with other entrepreneurs can help you gain valuable insights and connections. Attend events, join groups, and connect with people on social media.\u003cbr\u003e6. Offer discounts and promotions:\u003cbr\u003eOffering discounts and promotions can help you attract new customers and encourage repeat business.\u003cbr\u003e7. Build a strong online presence:\u003cbr\u003eA strong online presence can help you reach a wider audience and build trust with your customers.\u003cbr\u003e8. Focus on customer service:\u003cbr\u003eCustomer service is critical to the success of your business. Make sure that you provide excellent customer service and respond to customer feedback promptly.\u003cbr\u003e9. Continuously improve your business:\u003cbr\u003eContinuously improving your business is essential for growth. Listen to your customers and make changes to your products or services based on their feedback.\u003cbr\u003e10. Stay motivated:\u003cbr\u003eStarting a business can be challenging, but staying motivated is key. Set goals for yourself and celebrate your successes along the way.\u003cbr\u003e\u003cbr\u003eFinding your first 100 customers and making your first £100k can be a challenging task, but it is not impossible. Here are some tips to help you get started:\u003cbr\u003e1. Define your target audience:\u003cbr\u003eThe first step in finding your first 100 customers is to define your target audience. Who are your potential customers? What are their needs and preferences?\u003cbr\u003e2. Create a marketing strategy:\u003cbr\u003eOnce you have defined your target audience, you need to create a marketing strategy. This should include a mix of online and offline marketing techniques, such as social media marketing, email marketing, and content marketing.\u003cbr\u003e3. Build a website:\u003cbr\u003eA website is essential for any business. It should be easy to navigate, visually appealing, and informative. Make sure that your website is mobile-friendly and includes clear calls to action.\u003cbr\u003e4. Offer discounts and promotions:\u003cbr\u003eOffering discounts and promotions can help you attract new customers and encourage repeat business.\u003cbr\u003e5. Network with other entrepreneurs:\u003cbr\u003eNetworking with other entrepreneurs can help you gain valuable insights and connections. Attend events, join groups, and connect with people on social media.\u003cbr\u003e6. Use influencer marketing:\u003cbr\u003eInfluencer marketing can be a powerful tool for reaching your target audience. Partner with influencers who have a large following in your target audience and ask them to promote your products or services.\u003cbr\u003e7. Attend trade shows and events:\u003cbr\u003eAttending trade shows and events can help you showcase your products or services to a wider audience and connect with potential customers.\u003cbr\u003e8. Offer free trials or demos:\u003cbr\u003eOffering free trials or demos can help you build trust with your potential customers and encourage them to try your products or services.\u003cbr\u003e9. Continuously improve your products or services:\u003cbr\u003eContinuously improving your products or services is essential for growth. Listen to your customers and make changes to your products or services based on their feedback.\u003cbr\u003e10. Stay motivated:\u003cbr\u003eFinding your first 100 customers and making your first £100k can be challenging, but staying motivated is key. Set goals for yourself and celebrate your successes along the way.\u003cbr\u003e\u003cbr\u003eBuilding a network and getting your business noticed can be challenging, but it is not impossible. Here are some tips to help you get started:\u003cbr\u003e1. Attend events and networking groups:\u003cbr\u003eAttend events and networking groups in your industry. This can help you connect with other entrepreneurs, investors, and professionals.\u003cbr\u003e2. Join online communities:\u003cbr\u003eJoin online communities related to your industry. This can help you connect with other entrepreneurs and professionals and share your ideas and experiences.\u003cbr\u003e3. Volunteer:\u003cbr\u003eVolunteer for organizations and causes. This can help you build your network and gain valuable experience.\u003cbr\u003e4. Offer value:\u003cbr\u003eOffer value to your network by sharing your expertise, resources, and connections. This can help you build trust and credibility with other professionals.\u003cbr\u003e5. Be authentic:\u003cbr\u003eBe authentic in your interactions with other professionals. This can help you build genuine relationships and connections.\u003cbr\u003e6. Follow up:\u003cbr\u003eFollow up with your network regularly. This can help you stay top of mind and build stronger relationships.\u003cbr\u003e7. Attend conferences and workshops:\u003cbr\u003eAttend conferences and workshops related to your industry. This can help you learn new skills, connect with other professionals, and gain exposure for your business.\u003cbr\u003e8. Use social media:\u003cbr\u003eUse social media to connect with other entrepreneurs, professionals, and potential customers. Share your expertise, insights, and experiences, and engage with your audience.\u003cbr\u003e9. Collaborate with others:\u003cbr\u003eCollaborate with other entrepreneurs, professionals, and organizations to create new products, services, or campaigns. This can help you expand your network and gain exposure for your business.\u003cbr\u003e10. Stay persistent:\u003cbr\u003eBuilding a network and getting your business noticed takes time and effort. Stay persistent and keep pushing forward, even when faced with challenges or setbacks.\u003cbr\u003e\u003cbr\u003eIn conclusion, starting a business on a budget, finding your first 100 customers, and building a network and getting your business noticed can be challenging, but it is not impossible. By following these tips and staying motivated, you can achieve your business goals and build a successful business. Remember to define your unique selling proposition, create a lean business plan, bootstrap your business, use social media to promote your business, network with other entrepreneurs, offer discounts and promotions, build a strong online presence, focus on customer service, continuously improve your business, and stay motivated.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 210g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 129 x 199 x 21 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9780008497552\u003c\/p\u003e","brand":"Nafisa Bakkar","offers":[{"title":"Paperback \/ softback","offer_id":45289879863546,"sku":"9780008497552","price":8.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/1705681094532_book.jpg?v=1705732541","url":"https:\/\/shulphink.com\/products\/how-to-make-money-an-honest-guide-to-going-from-an-idea-to-a-sixfigure-business-9780008497552","provider":"Shulph Ink","version":"1.0","type":"link"}