{"product_id":"ise-corporate-communication-9781265092252","title":"ISE Corporate Communication","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003eCorporate Communication emphasizes the importance of creating a coordinated communication system and provides strategies and tools to stay ahead of the competition, with cases and examples of company situations. \u003c\/blockquote\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 288 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 18 March 2022\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: McGraw-Hill Education\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eCorporate Communication emphasizes the significance of establishing a well-coordinated corporate communication system and outlines how organizations can leverage essential strategies and tools to maintain a competitive edge. The chapter includes real-life cases and examples that showcase the approaches companies have adopted to stay ahead. By presenting these cases, readers are given the opportunity to engage in decision-making processes that managers faced in real-world scenarios, allowing them to gain practical insights and apply them to their own professional contexts.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eCorporate Communication highlights the importance of creating a well-coordinated corporate communication system and outlines how organizations can leverage essential strategies and tools to maintain a competitive edge. The chapter includes real-life cases and examples that showcase the approaches companies have adopted to stay ahead. By presenting these cases, readers are given the opportunity to engage in decision-making processes that managers faced in real-world scenarios, allowing them to gain practical insights and apply them to their own professional contexts.\u003c\/p\u003e\u003cp\u003eCorporate Communication emphasizes the significance of establishing a well-coordinated corporate communication system and outlines how organizations can leverage essential strategies and tools to maintain a competitive edge. The chapter includes real-life cases and examples that showcase the approaches companies have adopted to stay ahead. By presenting these cases, readers are given the opportunity to engage in decision-making processes that managers faced in real-world scenarios, allowing them to gain practical insights and apply them to their own professional contexts.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 426g\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781265092252\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 8 ed\u003c\/p\u003e","brand":"Paul A Argenti","offers":[{"title":"Paperback \/ softback","offer_id":44099679781114,"sku":"9781265092252","price":57.57,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/noImage_1_65a36052-3bd5-4ba4-a22d-2f9935e176dd.jpg?v=1648452078","url":"https:\/\/shulphink.com\/products\/ise-corporate-communication-9781265092252","provider":"Shulph Ink","version":"1.0","type":"link"}