{"product_id":"luxury-fashion-marketing-and-branding-a-strategic-approach-9781032207070","title":"Luxury Fashion Marketing and Branding: A Strategic Approach","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 186 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 22 August 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eLuxury Fashion Marketing and Branding offers a comprehensive analysis of the key theories and concepts needed to understand the promotion of luxury fashion products. It covers subjects including luxury fashion retailing, digital marketing and communication, data analytics, emerging technologies, consumer behaviour and PR.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 508g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 176 x 251 x 18 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781032207070\u003c\/p\u003e","brand":"AliceDallabona","offers":[{"title":"Hardback","offer_id":47866852049146,"sku":"9781032207070","price":133.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1761341862929_book.jpg?v=1761416619","url":"https:\/\/shulphink.com\/products\/luxury-fashion-marketing-and-branding-a-strategic-approach-9781032207070","provider":"Shulph Ink","version":"1.0","type":"link"}