{"product_id":"marketing-fundamentals-9781779568700","title":"Marketing Fundamentals","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 15 January 2026\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Arcler Press\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eUncover how marketing connects businesses with consumers through value creation, relationship-building, and strategic positioning. Explore market segmentation, consumer behavior, branding, digital trends, and sustainable practices using practical examples and analytical frameworks to drive growth in competitive markets.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 254 x 203 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781779568700\u003c\/p\u003e","brand":"Risha Khandelwal","offers":[{"title":"Paperback \/ softback","offer_id":48549123555578,"sku":"9781779568700","price":93.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1774054537028_book.jpg?v=1774529658","url":"https:\/\/shulphink.com\/products\/marketing-fundamentals-9781779568700","provider":"Shulph Ink","version":"1.0","type":"link"}