{"product_id":"microeconomics-for-managers-principles-and-applications-9781009507196","title":"Microeconomics for Managers: Principles and Applications","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eThis fourth edition of Microeconomic Theory explores microeconomic concepts with a focus on practical and applied knowledge, ideal for MBA students, other graduate students, and undergraduates. It includes real-life scenarios and provocative examples and is more concise with online resources. \u003c\/blockquote\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 566 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 28 March 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Cambridge University Press\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eThis extensively revised fourth edition delves into the realm of microeconomic principles, placing a distinctive emphasis on the economic mindset and its practical application in fostering effective managerial thinking, productivity, and sound decision-making. What sets this text apart is its unwavering commitment to imparting practical and applied knowledge from a business perspective, complemented by a unique structure that divides each chapter into two parts. Part I introduces key economic principles, while Part II explores organizational and incentive issues in management, specifically focusing on resolving the principal-agent problem to optimize the firm's profitability. Each chapter is replete with real-life scenarios and thought-provoking examples, making it accessible to MBA students, other graduate students, and undergraduates alike. Serving as a cornerstone text for courses in Managerial Economics, this edition requires only a basic understanding of algebra, yet it offers a wealth of online resources, including additional online chapters and an online appendix with more advanced mathematical applications.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 1150g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 178 x 254 x 33 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781009507196\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 4 Revised edition\u003c\/p\u003e","brand":"Richard B.McKenzie,D. EricSchansberg,Dwight R.Lee","offers":[{"title":"Paperback \/ softback","offer_id":45501024698618,"sku":"9781009507196","price":55.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1711739940107_book.jpg?v=1712061755","url":"https:\/\/shulphink.com\/products\/microeconomics-for-managers-principles-and-applications-9781009507196","provider":"Shulph Ink","version":"1.0","type":"link"}