{"product_id":"narrative-organizations-making-companies-future-proof-by-working-with-stories-9783662614235","title":"Narrative Organizations: Making Companies Future Proof by Working with Stories","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eThis book demonstrates how to work with stories and narrative approaches in almost all fields of action of a company, resulting in added value from a holistic narrative perspective. It takes a practice-based approach from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators, and advisers, with a rich description of methods and implementation. \u003c\/blockquote\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 223 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 29 July 2021\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer-Verlag Berlin and Heidelberg GmbH \u0026amp; Co. KG\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eThis comprehensive book offers a valuable guide for professionals across a wide range of industries, showcasing the power of storytelling and narrative approaches in enhancing business outcomes. The authors adopt a practice-based perspective, drawing from the insights of managing directors, C-suite executives, organizational developers, corporate communicators, and advisors. Through a rich description of methods and implementation, they provide a deep understanding of how narratives can be effectively leveraged to drive strategic planning, leadership development, communication, knowledge management, and change management.\u003cbr\u003e\u003cbr\u003eBy employing these narrative techniques, leaders can craft effective styles that uphold the core identity of their enterprises while also enabling agile growth and adaptation to future challenges. The book delves into various strategies and techniques, such as creating compelling stories, leveraging archetypes, and using narrative frameworks, to help organizations communicate their values, vision, and goals more effectively. It also emphasizes the importance of integrating narrative into organizational culture and processes, fostering a sense of coherence and alignment among stakeholders.\u003cbr\u003e\u003cbr\u003eIn conclusion, this book serves as a valuable resource for professionals seeking to enhance their leadership skills, improve communication, and drive organizational change. By embracing the power of storytelling and narrative approaches, organizations can unlock their full potential and create a lasting impact in their respective industries.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 336g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 234 x 156 x 13 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9783662614235\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 2020 ed.\u003c\/p\u003e","brand":"Christine Erlach,Michael Muller","offers":[{"title":"Paperback \/ softback","offer_id":44103148503290,"sku":"9783662614235","price":38.42,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/1646403599817_book.jpg?v=1646996072","url":"https:\/\/shulphink.com\/products\/narrative-organizations-making-companies-future-proof-by-working-with-stories-9783662614235","provider":"Shulph Ink","version":"1.0","type":"link"}