{"product_id":"overcome-any-obstacle-to-creativity","title":"Overcome Any Obstacle to Creativity","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eThe book aims to present the best science on creativity and innovation in a practical way and introduce the Nonsense Method, a teaching approach that utilizes humans' ability to create sense out of nonsense and have fun. The OFH is the central theory of the book and proposes that any creative solution is built upon at least one commonly overlooked or new feature of the problem. The Nonsense Method of Teaching focuses on universal puzzles that can be adapted to any subject matter, helping students connect vocabulary words and ideas in meaningful ways. \u003c\/blockquote\u003e\u003cp\u003e                                                            \u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e                              \u003cstrong\u003eLength\u003c\/strong\u003e: 196 pages\u003cbr\u003e                              \u003cstrong\u003ePublication date\u003c\/strong\u003e: 19 March 2018\u003cbr\u003e                              \u003cstrong\u003ePublisher\u003c\/strong\u003e: Rowman \u0026amp; Littlefield\u003cbr\u003e                          \u003c\/p\u003e \u003cp\u003e\u003cbr\u003eThe book aims to present the best science on creativity and innovation in the most practical way possible, while also introducing a new teaching method called the Nonsense Method. This method leverages the incredible ability of humans to create sense out of apparent nonsense and have fun while doing so.\u003cbr\u003e\u003cbr\u003eThe central theory of the book, the Obscure Features Hypothesis for Innovation (OFH), is the first approach to innovation that yields effective counter techniques to all known cognitive obstacles to innovation. The OFH states that any creative solution is built upon at least one commonly overlooked or new feature of the problem. Each chapter ends with puzzles that relate to the cognitive obstacle and counter technique discussed in the chapter. Two hints and a solution for each puzzle are given at the book's end.\u003cbr\u003e\u003cbr\u003eThe Nonsense Method of Teaching focuses on universal puzzles that can be adapted to any subject. These universal puzzles situate vocabulary words and ideas from any subject matter in situations that need to be connected and thus made sense of. By using this approach, students can develop a deeper understanding of the material and have fun while learning.\u003cbr\u003e\u003cbr\u003eOverall, the book seeks to provide a comprehensive and engaging exploration of creativity and innovation, offering practical insights and teaching methods that can benefit individuals and organizations alike.\u003c\/p\u003e\u003cp\u003e                            \u003cstrong\u003eWeight\u003c\/strong\u003e: 432g                            \u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 160 x 235 x 20 (mm)                            \u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781475834635                                                      \u003c\/p\u003e","brand":"Tony McCaffrey","offers":[{"title":"Hardback","offer_id":44102189613306,"sku":"9781475834635","price":62.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/4a41d1e9b23258aff2c7dbfef1e830a6.jpg?v=1629863603","url":"https:\/\/shulphink.com\/products\/overcome-any-obstacle-to-creativity","provider":"Shulph Ink","version":"1.0","type":"link"}