{"product_id":"performance-excellence-in-marketing-sales-and-pricing-leveraging-change-lean-and-innovation-management-9783031100963","title":"Performance Excellence in Marketing, Sales and Pricing: Leveraging Change, Lean  and Innovation Management","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 271 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 07 September 2022\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer International Publishing AG\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eFeaturing industry case studies, this book is a practical guide for marketing professionals, academics and policy makers to enable enterprises to achieve long-term competitive advantages through best-in-class marketing, sales and pricing activities.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 623g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 235 x 155 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9783031100963\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 1st ed. 2022\u003c\/p\u003e","brand":"Marc Helmold","offers":[{"title":"Hardback","offer_id":44282933018874,"sku":"9783031100963","price":38.42,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/noImage_1_bf37adac-2281-458c-9d76-4694e92905db.jpg?v=1686916246","url":"https:\/\/shulphink.com\/products\/performance-excellence-in-marketing-sales-and-pricing-leveraging-change-lean-and-innovation-management-9783031100963","provider":"Shulph Ink","version":"1.0","type":"link"}