{"product_id":"plunketts-advertising-branding-industry-almanac-2022-advertising-branding-industry-market-research-statistics-trends-and-leading-companies-9781628316193","title":"Plunkett's Advertising \u0026 Branding Industry Almanac 2022: Advertising \u0026 Branding Industry Market Research, Statistics, Trends and Leading Companies","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eThis comprehensive book covers advertising, marketing, and branding, including trends, globalization, technologies, finances, Internet and online strategies, wireless advertising, social networks, branding, public relations, agencies, developments in India and China, paid product placement, TV advertising trends, and more. It provides thousands of contacts for business and industry leaders, industry associations, Internet sites, and other resources, and includes statistical tables, a glossary, and indexes. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 492 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 02 May 2022\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Plunkett Research, Ltd\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eAdvertising, marketing, and branding are essential to businesses of all types, and this comprehensive volume delves into these fields in depth. From radio and television advertising to direct mail, online advertising to branding, public relations, and paid search inclusion, the book covers a wide range of topics. An analysis of these areas includes trends, globalization, technologies, finances, the Internet, and online strategies, as well as wireless advertising, social networks, branding, public relations, agencies, developments in India and China, paid product placement, TV advertising trends, and more.\u003cbr\u003e\u003cbr\u003eThis carefully-researched book encompasses various areas such as advertising agencies, marketing consultants, online advertising, branding strategies, and global markets. It provides thousands of contacts for business and industry leaders, industry associations, Internet sites, and other valuable resources. Additionally, it includes statistical tables, a glossary, and indexes to enhance the reader's understanding.\u003cbr\u003e\u003cbr\u003eThe corporate section of the book features proprietary, in-depth profiles of the 400 leading companies in all facets of the advertising, branding, and marketing industry. These profiles offer comprehensive overviews, industry analyses, and market research reports, all packaged in a value-priced package.\u003cbr\u003e\u003cbr\u003eWhether you are a business professional, marketer, or student, this book is a valuable resource for gaining insights into the world of advertising, marketing, and branding. It provides a comprehensive and up-to-date perspective on these critical fields, helping you stay ahead of the curve and succeed in your endeavors.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781628316193\u003c\/p\u003e","brand":"Jack W. Plunkett","offers":[{"title":"Paperback \/ softback","offer_id":44096939491578,"sku":"9781628316193","price":250.39,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/1654863426496_book.jpg?v=1655208060","url":"https:\/\/shulphink.com\/products\/plunketts-advertising-branding-industry-almanac-2022-advertising-branding-industry-market-research-statistics-trends-and-leading-companies-9781628316193","provider":"Shulph Ink","version":"1.0","type":"link"}