{"product_id":"qualitative-marketing-research-understanding-consumer-behaviour-9781041031154","title":"Qualitative Marketing Research: Understanding Consumer Behaviour","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 290 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 24 February 2026\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualitative marketing research, positioning methodologies within the broader landscape of marketing strategy, managerial decision-making, and contemporary consumer psychology.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 720g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 246 x 174 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781041031154\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 2 ed\u003c\/p\u003e","brand":"DominikaMaison","offers":[{"title":"Hardback","offer_id":48439404036346,"sku":"9781041031154","price":151.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1772842116739_book.jpg?v=1773074104","url":"https:\/\/shulphink.com\/products\/qualitative-marketing-research-understanding-consumer-behaviour-9781041031154","provider":"Shulph Ink","version":"1.0","type":"link"}