{"product_id":"qualitative-research-in-marketing-and-management-doing-interpretive-research-projects-9781032557809","title":"Qualitative Research in Marketing and Management: Doing Interpretive Research Projects","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 304 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 17 December 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis is a practical and accessible introduction to interpretive methods for doing qualitative marketing and management research projects. It is perfect for advanced undergraduate and postgraduate students of Marketing, Management, Consumer Behaviour and Research Methods.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 482g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 153 x 235 x 22 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781032557809\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 3 ed\u003c\/p\u003e","brand":"ChrisHackley","offers":[{"title":"Paperback \/ softback","offer_id":46976329187578,"sku":"9781032557809","price":45.68,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1734727408000_book.jpg?v=1734954916","url":"https:\/\/shulphink.com\/products\/qualitative-research-in-marketing-and-management-doing-interpretive-research-projects-9781032557809","provider":"Shulph Ink","version":"1.0","type":"link"}