{"product_id":"strategic-city-branding-insights-from-asian-cities-9781032958989","title":"Strategic City Branding: Insights from Asian Cities","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 152 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 28 January 2025\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eStrategic City Branding: Insights from Asian Cities brings together concepts, case studies, and strategic management tools for effective city branding. This volume is an essential resource for city branding and marketing practitioners, postgraduate students beginning their research, and undergraduate students new to the topic.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 216 x 138 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781032958989\u003c\/p\u003e","brand":"Viriya Taecharungroj","offers":[{"title":"Hardback","offer_id":47098101956858,"sku":"9781032958989","price":53.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1738355065224_book.jpg?v=1738572322","url":"https:\/\/shulphink.com\/products\/strategic-city-branding-insights-from-asian-cities-9781032958989","provider":"Shulph Ink","version":"1.0","type":"link"}