{"product_id":"strategic-digital-transformation-9781529691559","title":"Strategic Digital Transformation: Theory and Practice","description":"This cutting-edge textbook takes a unique approach to digital transformation which aligns theory and practice and is supported by the authors’ own research with over 4,000 organisations. Covering key topics such as emerging technologies, AI, cybersecurity, customer orientation, operational excellence, marketing automation, innovation and leadership and culture, it offers a learning experience which prepares students for the practical realisation of digital transformation for competitive advantage.\u003cbr\u003e\u003cbr\u003eWith individual and group exercises and case studies from a range of organisations, \u003cem\u003eStrategic Digital Transformation\u003c\/em\u003e prepares students to apply the knowledge and experience gained from the book in their future careers. It is suitable for undergraduate and postgraduate digital transformation and digital business courses.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cem\u003e\"In this rapidly evolving landscape, strategic digital transformation is not just an option but a necessity for organisations to remain competitive and relevant. . . It is an exciting time to be part of this journey, and I am confident that the insights and strategies presented in this textbook will provide valuable guidance for young leaders and innovators seeking to thrive in the digital era.\"\u003c\/em\u003e \u003cbr\u003e\u003cstrong\u003e- Alois Zwinggi Managing Director, World Economic Forum\u003c\/strong\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublication date:\u003c\/strong\u003e 2 December 2025\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePage count:\u003c\/strong\u003e 408\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e Height 246 mm; Width 189 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e SAGE Publications Ltd\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781529691559\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Johan P. Lindeque","offers":[{"title":"Paperback","offer_id":50249205481722,"sku":"9781529691559","price":42.77,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/9781529691559.jpg?v=1788821233","url":"https:\/\/shulphink.com\/products\/strategic-digital-transformation-9781529691559","provider":"Shulph Ink","version":"1.0","type":"link"}