{"product_id":"strategic-employer-branding-for-it-companies-an-interdisciplinary-perspective-9781032781860","title":"Strategic Employer Branding for IT Companies: An Interdisciplinary Perspective","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 184 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 21 June 2026\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Taylor \u0026amp; Francis Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThe book discusses the issues of building and maintaining a distinctive and credible employer brand and presents a set of practical tools supporting a strategic approach to employer branding in IT companies. The book includes analyses of the development of the employer branding concept as well as a set of practical recommendations.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 350g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 234 x 156 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781032781860\u003c\/p\u003e","brand":"Elwira Gross-Golacka,Ewa Szkudlarek","offers":[{"title":"Paperback \/ softback","offer_id":49464932401402,"sku":"9781032781860","price":50.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1783129240228_book.jpg?v=1783169588","url":"https:\/\/shulphink.com\/products\/strategic-employer-branding-for-it-companies-an-interdisciplinary-perspective-9781032781860","provider":"Shulph Ink","version":"1.0","type":"link"}