{"product_id":"technology-transfer-in-the-age-of-genai-9783032246714","title":"Technology Transfer in the Age of GenAI: From Lab to Leadership","description":"University research represents a $2 trillion untapped goldmine that most executives are missing. Generative AI is revolutionizing this landscape—leading universities report 40-60% efficiency gains in technology scouting and evaluation through AI integration. This book guides leaders, managers, and practitioners on how they can leverage AI-powered scouting and strategic university alliances to access breakthrough technologies. It synthesizes decades of pioneering research and practical experience in technology transfer and provides a data-driven blueprint for executives that combines analytical rigor with proven methodologies for successful university-industry collaborations. The authors provide actionable strategies for identifying, evaluating, and commercializing breakthrough academic discoveries that can redefine the industries and secure companies' competitive future. From leveraging AI-powered scouting to navigating complex IP landscapes and capitalizing on global talent pipelines, this book equips managers, leaders and executives with insights to transform academic potential into quantifiable market value.\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublication date:\u003c\/strong\u003e 16 November 2026\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePage count:\u003c\/strong\u003e 263\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e Height 235 mm; Width 155 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Springer Nature Switzerland AG\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Hardback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9783032246714\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Clifford Gross","offers":[{"title":"Hardback","offer_id":50421811740922,"sku":"9783032246714","price":84.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/9783032246714.jpg?v=1789438777","url":"https:\/\/shulphink.com\/products\/technology-transfer-in-the-age-of-genai-9783032246714","provider":"Shulph Ink","version":"1.0","type":"link"}