{"product_id":"the-construction-of-corporate-identities-by-chinese-and-american-airlines-on-social-media-a-crosscultural-multimodal-study-9789819761876","title":"The Construction of Corporate Identities by Chinese and American Airlines on Social Media: A Cross-Cultural Multimodal Study","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 206 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 18 October 2024\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer Verlag, Singapore\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eUsing top Chinese and American airlines as examples, this book approaches the construction of corporate identities on social media, a critical issue in corporate communication, from a cross-cultural multimodal perspective.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 235 x 155 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9789819761876\u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 2024 ed.\u003c\/p\u003e","brand":"Ying Hua","offers":[{"title":"Hardback","offer_id":47458783133946,"sku":"9789819761876","price":91.62,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1751059585885_book.jpg?v=1751098240","url":"https:\/\/shulphink.com\/products\/the-construction-of-corporate-identities-by-chinese-and-american-airlines-on-social-media-a-crosscultural-multimodal-study-9789819761876","provider":"Shulph Ink","version":"1.0","type":"link"}