{"product_id":"the-direct-to-consumer-playbook-the-stories-and-strategies-of-the-brands-that-wrote-the-dtc-rules-9781398605442","title":"The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 224 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 03 May 2022\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Kogan Page Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eDiscover how any brand can drive a winning direct to consumer strategy, irrespective of market segments, with insight and lessons from the global companies who have made their DTC business a success.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 224g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 423 x 156 x 16 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781398605442\u003c\/p\u003e","brand":"Mike Stevens","offers":[{"title":"Hardback","offer_id":47599127593210,"sku":"9781398605442","price":63.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1754657854523_book.jpg?v=1754725761","url":"https:\/\/shulphink.com\/products\/the-direct-to-consumer-playbook-the-stories-and-strategies-of-the-brands-that-wrote-the-dtc-rules-9781398605442","provider":"Shulph Ink","version":"1.0","type":"link"}