{"product_id":"the-guide-to-earned-media-how-to-use-pr-strategies-to-enhance-your-brand-9781398611078","title":"The Guide to Earned Media: How to Use PR Strategies to Enhance Your Brand","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 184 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 03 August 2023\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Kogan Page Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIntegrate media outreach into your overall strategy by breaking down the process of developing various kinds of pitches, approaching different media outlets and engaging in thought leadership tactics.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 184g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 368 x 156 x 13 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781398611078\u003c\/p\u003e","brand":"Annie PaceScranton","offers":[{"title":"Hardback","offer_id":47599111897338,"sku":"9781398611078","price":52.36,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1754670668553_book.jpg?v=1754725475","url":"https:\/\/shulphink.com\/products\/the-guide-to-earned-media-how-to-use-pr-strategies-to-enhance-your-brand-9781398611078","provider":"Shulph Ink","version":"1.0","type":"link"}