{"product_id":"the-psychology-of-advertising-9781032621319","title":"The Psychology of Advertising","description":"\u003cp\u003eThe book offers a comprehensive overview of theory and research in consumer psychology, exploring how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublication date:\u003c\/strong\u003e 14 May 2025\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePage count:\u003c\/strong\u003e 484\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e Height 177 mm; Width 252 mm; Thickness 39 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Taylor \u0026amp; Francis Ltd\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Hardback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781032621319\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bob M Fennis","offers":[{"title":"Hardback","offer_id":50251546001658,"sku":"9781032621319","price":146.32,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/9781032621319.jpg?v=1788839587","url":"https:\/\/shulphink.com\/products\/the-psychology-of-advertising-9781032621319","provider":"Shulph Ink","version":"1.0","type":"link"}