{"product_id":"the-research-contributions-of-donald-r-lehmann-to-marketing-volume-2-analysis-methods-9783031880551","title":"The Research Contributions of Donald R. Lehmann to Marketing, Volume 2: Analysis Methods","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 459 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 05 May 2026\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer International Publishing AG\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThe \"Great Thinkers in Marketing\" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 235 x 155 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9783031880551\u003c\/p\u003e","brand":"Shulph Ink","offers":[{"title":"Hardback","offer_id":48904653471994,"sku":"9783031880551","price":137.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1778892415367_book.jpg?v=1779104415","url":"https:\/\/shulphink.com\/products\/the-research-contributions-of-donald-r-lehmann-to-marketing-volume-2-analysis-methods-9783031880551","provider":"Shulph Ink","version":"1.0","type":"link"}