{"product_id":"the-research-contributions-of-donald-r-lehmann-to-marketing-volume-5-advertising-and-branding-9783031880742","title":"The Research Contributions of Donald R. Lehmann to Marketing, Volume 5: Advertising and Branding","description":"\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 549 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 15 July 2026\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Springer International Publishing AG\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 235 x 155 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9783031880742\u003c\/p\u003e","brand":"Shulph Ink","offers":[{"title":"Hardback","offer_id":49754419855610,"sku":"9783031880742","price":140.53,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1784943778009_book.jpg?v=1784989275","url":"https:\/\/shulphink.com\/products\/the-research-contributions-of-donald-r-lehmann-to-marketing-volume-5-advertising-and-branding-9783031880742","provider":"Shulph Ink","version":"1.0","type":"link"}