{"product_id":"transmedia-terrors-in-posttv-horror-digital-distribution-abject-spectrums-and-participatory-culture-9789463726320","title":"Transmedia Terrors in Post-TV Horror: Digital Distribution, Abject Spectrums and Participatory Culture","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eTransmedia Terrors in Post-TV Horror explores the spread of horror television across digital platforms, analyzing its content, industry practices, and online participatory cultures. It challenges traditional notions of horror television and offers a new model for understanding audience responses to TV horror through netnography. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 334 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 13 July 2023\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Amsterdam University Press\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eHorror television has gained widespread popularity in the twenty-first century, transcending traditional broadcast TV and finding a home in the digital realm. Transmedia Terrors in Post-TV Horror explores this phenomenon by examining the genre across screen content, industry practices, and online participatory cultures. The book challenges the notion of horror television by delving into broadcast TV, streaming platforms, and online portals such as YouTube, Twitch.TV, and apps. It also delves into the complex digital media ecologies that blur the lines between niche and general audience viewing practices, creating new circulation pathways for horror television from around the world. Through netnography, the book introduces an innovative model called the abject spectrums to empirically explore the diverse audience responses to TV horror, manifesting in various participatory practices such as writing, imagery, and crafts. This approach significantly expands the definition of horror television, its formatting and circulation, and the transmedia materiality of audience engagement.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 646g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 241 x 162 x 24 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9789463726320\u003c\/p\u003e","brand":"James Rendell","offers":[{"title":"Hardback","offer_id":47210616389882,"sku":"9789463726320","price":136.64,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/files\/1742575961363_book.jpg?v=1742737531","url":"https:\/\/shulphink.com\/products\/transmedia-terrors-in-posttv-horror-digital-distribution-abject-spectrums-and-participatory-culture-9789463726320","provider":"Shulph Ink","version":"1.0","type":"link"}