{"product_id":"value-pricing-for-accounting-professionals-a-complete-guide-for-accountants-and-bookkeepers-to-find-the-right-clients-and-increase-profitability-9781398605374","title":"Value Pricing for Accounting Professionals: A Complete Guide for Accountants and Bookkeepers to Find the Right Clients and Increase Profitability","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cbr\u003eAccountants and bookkeepers who use value pricing can achieve better prices and results for their clients. This guide provides a step-by-step approach to building a pricing strategy, feeling more confident, and increasing earnings, with real-life case studies and benchmarking research. \u003c\/blockquote\u003e\u003cp\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback \/ softback\u003cbr\u003e\u003cstrong\u003eLength\u003c\/strong\u003e: 280 pages\u003cbr\u003e\u003cstrong\u003ePublication date\u003c\/strong\u003e: 03 July 2022\u003cbr\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Kogan Page Ltd\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eAccountants and bookkeepers are putting in long hours at work, yet they are not generating the profits that they should. A value pricing strategy can result in higher prices for accounting professionals and better outcomes for their clients. Although the idea of value pricing is straightforward, many accountants struggle with the price conversation and lack the confidence to charge higher prices.  \u003cbr\u003e\u003cbr\u003eValue Pricing for Accounting Professionals is a practical guide to developing a clear pricing strategy, building confidence, and increasing earnings. It covers the critical steps to pricing a new client and how to re-price existing clients without losing them by quantifying value. The book's step-by-step approach is backed up by dozens of real-life case studies of firms that have applied these methods to achieve better results, along with benchmarking research based on a survey of thousands of accounting professionals. Guidance is provided on calculating a profitable price, creating effective packages, managing the invisible cost of scope creep, and new insights into meeting clients remotely and pricing in difficult economic times. By using this essential guide to effective value pricing, accountants and bookkeepers can become more profitable and deliver extraordinary solutions to their clients.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: 428g\u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 156 x 233 x 19 (mm)\u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9781398605374\u003c\/p\u003e","brand":"Mark Wickersham","offers":[{"title":"Paperback \/ softback","offer_id":44099128557818,"sku":"9781398605374","price":34.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/noImage_1_66207843-8fb3-4781-b7bf-258288b8dadd.jpg?v=1657776440","url":"https:\/\/shulphink.com\/products\/value-pricing-for-accounting-professionals-a-complete-guide-for-accountants-and-bookkeepers-to-find-the-right-clients-and-increase-profitability-9781398605374","provider":"Shulph Ink","version":"1.0","type":"link"}