{"product_id":"wise-merchant","title":"Wise Merchant","description":"\u003cp\u003e\u003c\/p\u003e\u003cblockquote\u003eCaspar Barlaeus' Mercator sapiens is a key text of the Dutch Golden Age, but is surrounded by misunderstandings. This volume presents the first English translation and critical edition, with an introduction providing historical context and a fresh interpretation. \u003c\/blockquote\u003e\u003cp\u003e\n                                                            \u003cstrong\u003eFormat\u003c\/strong\u003e: Hardback\u003cbr\u003e\n                              \u003cstrong\u003eLength\u003c\/strong\u003e: 134 pages\u003cbr\u003e\n                              \u003cstrong\u003ePublication date\u003c\/strong\u003e: 24 April 2019\u003cbr\u003e\n                              \u003cstrong\u003ePublisher\u003c\/strong\u003e: Amsterdam University Press\u003cbr\u003e\n                          \u003c\/p\u003e \u003cp\u003e\u003cbr\u003eOn January 9, 1632, during the inauguration of the Amsterdam Illustrious School, which served as the precursor to the city's university, Caspar Barlaeus delivered a speech that has continued to pique the curiosity of researchers and the general public alike. Known as \"Mercator sapiens,\" this renowned oration on the wise merchant is now regarded as a pivotal text of the Dutch Golden Age. However, it is also surrounded by misunderstandings regarding Barlaeus himself, the nascent Illustrious School, and Amsterdam's merchant culture.\u003cbr\u003e\u003cbr\u003eTo address these issues, this volume presents the first English translation and the first critical edition of \"Mercator sapiens.\" Preceding this text is an introduction that provides historical context and a fresh interpretation of this intriguing work.\u003cbr\u003e\u003cbr\u003eCaspar Barlaeus was a prominent figure in the Dutch Golden Age, known for his contributions to literature, philosophy, and politics. He was born in 1571 in Ghent, Belgium, and moved to Amsterdam in 1596 to pursue his studies. Barlaeus attended the University of Leiden, where he studied philosophy and mathematics. He later became a professor at the University of Amsterdam, where he taught rhetoric and logic.\u003cbr\u003e\u003cbr\u003eBarlaeus' \"Mercator sapiens\" is a speech that he delivered during the inauguration of the Amsterdam Illustrious School. The speech is divided into three parts: the first part discusses the nature of merchants and their role in society; the second part examines the qualities that make a wise merchant; and the third part offers advice on how to become a successful merchant.\u003cbr\u003e\u003cbr\u003eOne of the key themes of \"Mercator sapiens\" is the importance of education and learning. Barlaeus argues that merchants should not be limited to their trade but should also have a broader understanding of the world around them. He emphasizes the importance of reading, writing, and mathematics, which he believes are essential skills for merchants to acquire.\u003cbr\u003e\u003cbr\u003eAnother theme of the speech is the importance of honesty and integrity in business. Barlaeus argues that merchants should be honest and fair in their dealings with their customers and should strive to provide quality products and services. He also stresses the importance of treating employees with respect and dignity and of creating a positive work environment.\u003cbr\u003e\u003cbr\u003eBarlaeus' \"Mercator sapiens\" is a fascinating text that offers insights into the Dutch Golden Age and the merchant culture of the time. The speech is well-written and well-argued, and it has continued to be studied and admired by researchers and the general public alike. Despite its age, the speech remains relevant today, as it offers valuable lessons on business, education, and ethics.\u003cbr\u003e\u003cbr\u003eIn conclusion, \"Mercator sapiens\" is a key text of the Dutch Golden Age that offers valuable insights into the nature of merchants and the qualities that make a wise merchant. The speech is well-written and well-argued, and it has continued to be studied and admired by researchers and the general public alike. Despite its age, the speech remains relevant today, as it offers valuable lessons on business, education, and ethics.\u003c\/p\u003e\u003cp\u003e\n                            \u003cstrong\u003eWeight\u003c\/strong\u003e: 274g\n                            \u003cbr\u003e\u003cstrong\u003eDimension\u003c\/strong\u003e: 142 x 217 x 9 (mm)\n                            \u003cbr\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9789462988002\n                            \u003cbr\u003e \u003cstrong\u003eEdition number\u003c\/strong\u003e: 0\n                          \u003c\/p\u003e","brand":"Barlaeus","offers":[{"title":"Hardback","offer_id":44093493739770,"sku":"9789462988002","price":37.12,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/4297\/2845\/products\/162210d31ae537fd04377dc3701f9f14.jpg?v=1627360323","url":"https:\/\/shulphink.com\/products\/wise-merchant","provider":"Shulph Ink","version":"1.0","type":"link"}