Bec Evans' top business books to keep you going long term

Bec Evans' top business books to keep you going long term

Passion to perseverance

Having ideas is the easy part – it’s how to keep going that really counts. Once motivation fades, you need more than excitement. This selection of books shows that long-term passion follows engagement, and over time we find meaning and mastery.

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Grit
by Angela Duckworth

Grit is passion and perseverance for long-term goals. Angela Duckworth combines cutting-edge research, interviews with high achievers, and her own story as she explores what makes some people successful. She found that while potential is one thing, what we do with it is what really matters. Forget talent or luck – you need to cultivate grit and Duckworth guides us how.

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Talent is Overrated
by Geoff Colvin

Based on Anders Ericsson’s research into deliberate practice Colvin shows us what it takes to achieve great performance. He breaks down the 10,000 hour rule into practical mindset tools and business skills so each and every one of us can find a route into mastery.

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Perennial Seller
by Ryan Holiday

In a world obsessed with instant success, Ryan Holiday shows us how to create classics. Using a wide range of examples, he shares how products, services and businesses achieve sales and growth year after year. This book puts creativity into perspective and is a great reminder of what really matters.

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Make Your Art No Matter What
by Beth Pickens

What you create changes lives – which is why you should keep going. Beth Picken’s offers practical advice grounded in her experience as a coach and advisor to artists. Covering everything from time management, asking for help, financial planning and dealing with grief, isolation and comparison this is a helpful and inspiring book on overcoming common challenges.

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How To Have A Good Day
by Caroline Webb

Caroline Webb’s role as a management consultant led her into the behavioural sciences as she advised organisations and people on how to flourish at work. She explains how to exert more control over our lives with simple practical tips that can be applied immediately. This book has influenced my daily routine more than any other.

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Four Thousand Weeks: Time and How to Use It
by Oliver Burkeman

A fresh take on time management. Rather than sharing productivity hacks, Oliver Burkeman sets out to realign our relationship to time with the liberating idea of embracing finitude. Basically, in the long run, we are all dead. With the wisdom of ancient and contemporary philosophers, psychologists and spiritual teachers he shares lessons and stories on how to live a meaningful and productive life.

 

A photo of Bec Evans

Written by
Bec Evans
Co-founder of Prolifiko



About Bec Evans
Bec Evans is a writer, startup founder, and former head of innovation with over 20 years’ experience working in publishing and with writers. She co-founded Prolifiko to help writers of all types start and finish their projects.

Her first book, How to Have a Happy Hustle: The Complete Guide to Making Your Ideas Happen is published by Icon Books. It won the Startup Inspiration category at the 2020 Business Book Awards. It was selected for The Financial Times books of the month and has been featured in newspapers, magazines, and podcasts including The Lean Startup.

She’s an experienced coach and mentor and helps individuals and teams meet their goals and make their ideas happen.

Books by Bec Evans

How to Have a Happy Hustle
by Bec Evans

How to Have a Happy Hustle (Large format edition)
by Bec Evans

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