A Casebook of Strategic Corporate Social Responsibility: Towards Business Sustainability

Corporate sustainability agendas should focus on strategic opportunities to achieve social and commercial benefits simultaneously, shifting focus from a strategic approach to a sustainable business practice. This can lead to shared value creation, strengthening competitiveness, and establishing a symbiotic relationship.

Format: Paperback / softback
Length: 186 pages
Publication date: 06 December 2022
Publisher: Springer Verlag, Singapore

This casebook makes a compelling argument that corporate sustainability agendas should transcend the confines of stakeholder demands and desires, seeking strategic opportunities to achieve social and commercial benefits in tandem. It advocates for a shift in focus from a mere strategic approach to sustainable business practices, emphasizing the importance of identifying a manageable set of initiatives that yield significant shared benefits for society and the company, while also strategically positioning the company in the competitive marketplace. By embracing strategic sustainable business practices, companies can foster the creation of shared value, enhancing their competitiveness and establishing a mutually beneficial relationship with the environment. This casebook offers valuable examples of multi-stakeholder partnerships that strive to establish sustainable enterprises, making it an ideal resource for teaching purposes. Following a brief introduction to the case method, the cases are presented without any accompanying comments or criticisms, allowing students to engage with the material and form their own insights.

Weight: 308g
Dimension: 235 x 155 (mm)
ISBN-13: 9789811657214
Edition number: 1st ed. 2022