Acting in the Million Dollar Minute, the Sequel: The Art of Acting in TV Commercials

The book provides updated information on the current industry, training, photos, resume, unions, actor-agency contracts, interview, screen test, callbacks, pay and working conditions, and a complete list of SAG and AFTRA offices for commercial actors. It also offers guidance on script terminology, procedure, camera staging, working the product, sample commercial scripts, and analyzing how commercials are shot. Additionally, it teaches how to decipher the meaning behind the script, begin and end every performance, get the auditioners' attention, compel the auditioners, watch playback with tips, and take the camera from another actor.

Format: Paperback / softback
Length: 304 pages
Publication date: 19 March 2021
Publisher: Rowman & Littlefield

The fundamentals of Acting in the Million Dollar Minute have remained largely unchanged, but the information has been completely updated and revised for today's commercial actor. This includes the latest industry trends, training, photos, resumes, unions, actor-agency contracts, interviews, screen tests, callbacks, pay and working conditions, and a comprehensive list of SAG and AFTRA offices. The book focuses exclusively on the art and business of acting in commercials, with a narrow scope that includes script terminology and procedure, commercial dialogue, camera staging, working the product, sample commercial scripts, and detailed analysis of how a commercial is actually shot.

One of the key updates in this edition is the direction on how to decipher the meaning behind the commercial script, begin and end every commercial performance, get the auditioners' attention immediately when the camera begins, compel the auditioners with the sheer force of your performance, how to actually watch your playback with tips on what to look for, take the camera from another actor (i.e. upstaging), and give the director a performance that makes his or her job easier in the editing room.

This book is considered an essential resource for anyone interested in pursuing a career in commercial acting, and the updates make it even more valuable. Whether you're a seasoned actor or just starting out, this book will provide you with the knowledge and skills you need to succeed in the industry.

In addition to the updated information, the book also includes a wealth of photos, which provide a visual representation of the techniques and strategies discussed in the text. These photos are taken from real commercials and showcase the different styles and approaches used by actors in the industry.

The book also includes a comprehensive list of SAG and AFTRA offices, which can be helpful for actors who are looking to join a union or who need to file a claim. The list includes contact information, office hours, and other important details that can help actors navigate the complex world of union membership.

Overall, Acting in the Million Dollar Minute is a valuable resource for anyone interested in pursuing a career in commercial acting. The updated information and photos make it even more valuable, and the book's focus on the art and business of acting in commercials makes it a must-read for anyone who wants to succeed in the industry.

Weight: 416g
Dimension: 233 x 243 x 20 (mm)
ISBN-13: 9781538137642
Edition number: Updated and Expanded