Agile Strategy: How to create a strategy ready for anything: How to create a strategy ready for anything

Agile Strategy is a practical guide for managers responsible for setting the strategic direction of their organizations in increasingly dynamic markets. It explains how to transform business performance through greater organizational agility and offers four key benefits: a clear framework (RADAR), a single guiding principle (Horizon), measurable benefits, and a practical approach.

\n Format: Paperback / softback
\n Length: 256 pages
\n Publication date: 18 June 2019
\n Publisher: Pearson Education Limited
\n

Agile Strategy is a comprehensive guide for managers tasked with charting the strategic direction of their organizations in rapidly evolving markets. By leveraging its frameworks, tools, and real-world examples, it elucidates how to enhance business performance through heightened organizational agility.

The need for a new book on strategy arises from the accelerating pace of change, which outpaces the effectiveness of traditional strategic management approaches. A staggering 28% of strategic initiatives fail to achieve their original goals and business objectives, with insufficient agility being identified as one of the top three barriers to successful strategy implementation. The traditional "square peg" of strategy, characterized by vision, mission, and blue-sky exercises, fails to fit the "round hole" of increasingly dynamic markets. It is time for a fresh and innovative approach.

Agile Strategy sets itself apart from other strategy and agile books in several key ways. Firstly, it is specifically designed for large organizations seeking to embrace agility. Unlike many other resources, Agile Strategy caters to the unique constraints and freedoms of large enterprises. It provides practical insights and actionable strategies tailored to the needs of these organizations.

Secondly, Agile Strategy is driven by a commercial perspective, rather than being a mere rehashing of agile software development practices. It goes beyond the technical aspects and delves into fundamental rethinking of commercial and operational business practices. This approach ensures that strategies are aligned with business objectives and can deliver tangible results.

Thirdly, Agile Strategy is designed as a practical "how-to" guide, aimed at practitioners rather than academic scholars. It is grounded in innovative and robust concepts but presented in a user-friendly and accessible manner. The book is written by a practitioner with firsthand experience, making it an invaluable resource for those seeking to implement agile strategies in their organizations.

Lastly, Agile Strategy is results-focused, addressing a broad range of organizations across various industries. It provides a comprehensive framework for transforming business performance, enabling organizations to adapt and thrive in an ever-changing landscape.

In conclusion, Agile Strategy is a vital resource for managers seeking to navigate the complexities of dynamic markets and drive organizational success. By embracing agility, large organizations can unlock their full potential, adapt to changing circumstances, and achieve sustainable competitive advantage. Whether you are a seasoned strategist or a newcomer to the field, Agile Strategy offers valuable insights and practical strategies to help you navigate the challenges of the modern business world.

\n Weight: 404g\n
Dimension: 231 x 154 x 15 (mm)\n
ISBN-13: 9781292262987\n \n