Haekyung Um
Asian Pop Music in Cosmopolitan Europe: K-Pop Fandom in the Age of Globalization
Asian Pop Music in Cosmopolitan Europe: K-Pop Fandom in the Age of Globalization
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Excellent- More about Asian Pop Music in Cosmopolitan Europe: K-Pop Fandom in the Age of Globalization
K-Pop has gained global success in Europe, with fans exploring its motivations, characteristics, and role in multicultural and cosmopolitan milieux. The book assesses its place in a new global popular youth culture.
Format: Hardback
Length: 244 pages
Publication date: 01 January 2021
Publisher: Taylor & Francis Ltd
Korean pop music (K-Pop) has experienced remarkable global success, and this book delves into its reception in Europe, specifically focusing on the United Kingdom, Germany, and Austria. It explores the motivations and characteristics of K-Pop fans, examines the role of new media, cultural policies, and global creative industries, and relates K-Pop fandom to the multicultural and cosmopolitan milieu of much of Europe. The book concludes by assessing the extent to which K-Pop fandom is part of a new global popular youth culture.
K-Pop has gained significant popularity in Europe, with fans from various countries and backgrounds. The book highlights the diverse motivations of K-Pop fans, including the appeal of the music, the visual aesthetics, and the cultural aspects associated with the genre. It also explores the role of new media in promoting K-Pop, including social media platforms, music videos, and online streaming services.
Cultural policies and global creative industries have played a significant role in the success of K-Pop in Europe. The book discusses the impact of government policies, such as cultural exchange programs and funding initiatives, on the growth of K-Pop in Europe. It also examines the role of global creative industries, such as music labels, talent agencies, and fashion brands, in shaping the K-Pop industry and its global reach.
K-Pop fandom in Europe is characterized by its diversity and inclusivity. The book highlights the ways in which K-Pop fans have embraced and celebrated diversity, with fans from different countries and backgrounds coming together to share their love for the genre. It also explores the challenges faced by K-Pop fans in Europe, such as language barriers and cultural differences.
In conclusion, this book provides a comprehensive exploration of the reception of Korean pop music in Europe. It highlights the diverse motivations and characteristics of K-Pop fans, examines the role of new media, cultural policies, and global creative industries, and relates K-Pop fandom to the multicultural and cosmopolitan milieu of much of Europe. The book concludes by assessing the extent to which K-Pop fandom is part of a new global popular youth culture.
Dimension: 234 x 156 (mm)
ISBN-13: 9781138943711
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