Being Ethnographic: A Guide to the Theory and Practice of Ethnography

Being Ethnographic is a fundamental guidebook to the process and utilization of doing fieldwork within real-world settings, exploring our understanding of identities, the future of ethnography, and the advancing role of technology in a global, networked society. The third edition highlights the challenges introduced by the ethnographers' own interests, biases, and ideologies and demonstrates the importance of methodological reflexivity. It includes discussions on technology and multimodality as hands-on tools for the field, helpful insights into making thoughtful choices around a research design, aid in engaging ethically and effectively within the field, and lasting tips for finalizing and conducting research. Raymond Madden provides invaluable guidance for applying fundamental ethnographic principles within the field.

Format: Paperback / softback
Length: 232 pages
Publication date: 19 December 2022
Publisher: SAGE Publications Ltd

Being Ethnographic is a comprehensive introductory guidebook that delves into the intricacies of conducting fieldwork in real-world contexts. It explores our evolving understanding of identities, the future of ethnography, and the significant role of technology in a global, interconnected society. The third edition of Being Ethnographic takes a deeper dive into the challenges faced by ethnographers, including their own interests, biases, and ideologies. It emphasizes the importance of methodological reflexivity, which involves critically examining one's own practices and assumptions to ensure the accuracy and integrity of the research.

This fully updated third edition offers valuable insights into various aspects of ethnographic research. It discusses technology and multimodality as practical tools for fieldwork, providing practical guidance for utilizing these resources effectively. It also offers helpful advice on making thoughtful choices regarding research design, ensuring that the research objectives are clearly defined and achievable. Furthermore, the book aids in engaging ethically and responsibly within the field, promoting respect for the cultures and communities being studied.

In addition to these practical considerations, the third edition provides lasting tips for finalizing and conducting research. Raymond Madden, a renowned ethnographic scholar, offers invaluable guidance for applying fundamental ethnographic principles in the field. He provides students and researchers with the tools and knowledge necessary to step into someone else's shoes, gaining a deeper understanding of the experiences and perspectives of the people they study.

Overall, Being Ethnographic is an essential resource for anyone interested in pursuing ethnographic research or expanding their understanding of the field. Its comprehensive coverage, practical insights, and methodological guidance make it a valuable tool for students, researchers, and professionals alike. Whether you are embarking on your first fieldwork experience or seeking to refine your research skills, this book will provide you with the foundation you need to succeed in your ethnographic endeavors.

Weight: 410g
Dimension: 242 x 170 (mm)
ISBN-13: 9781529791860
Edition number: 3 Revised edition