Biomimicry and Business: How Companies Are Using Nature's Strategies to Succeed

Biomimicry is the practice of observing and mimicking nature's strategies to solve business challenges. This book is the first to show readers how to successfully bring biomimicry and bioinspired design into their companies, based on the experiences of five successful companies. It blends snapshots of these companies with lessons learned and resources to help readers emulate nature's brilliance and contribute to a healthier, more prosperous world.

Format: Paperback / softback
Length: 136 pages
Publication date: 21 October 2020
Publisher: Taylor & Francis Ltd

Biomimicry, the practice of observing and emulating nature's strategies to solve business challenges, presents a pathway to sustainable profit while fostering partnerships and reciprocity with the natural world. Numerous books have explored the applications, benefits, and principles of biomimicry. However, this book stands out as the first to guide readers on successfully integrating biomimicry and bioinspired design into their companies, drawing inspiration from successful examples achieved by other businesses.

The book is crafted through storytelling, showcasing the experiences of five remarkable companies: Nike, Interface, Inc., PAX Scientific, Sharklet Technologies, and Encycle. These companies have chosen to partner with nature by deploying biomimicry, and the book delves into their journey of discovery, implementation, and outcomes. It provides detailed insights into how these companies identified biomimicry practices, introduced them to their staff, engaged in the process, and measured the impact.

The book concludes with a series of challenges for readers to assess their own business opportunities and develop their own strategies for incorporating biomimicry. It offers practical and valuable resources to support readers in their endeavors, empowering entrepreneurs, seasoned professionals, and students to emulate nature's brilliance, apply it in their work, and contribute to a healthier and more prosperous world.

Through the captivating stories of these professionals and the valuable lessons they learned, this book serves as a valuable tool for anyone seeking to emulate nature's brilliance, apply it at work, and make a positive impact on the world. By embracing biomimicry, businesses can unlock new solutions, foster innovation, and drive sustainable growth, all while aligning with the principles of sustainability and environmental stewardship.

Weight: 170g
Dimension: 129 x 195 x 26 (mm)
ISBN-13: 9780367552596