Britain's Toy Car Wars: The War of Wheels Between Dinky, Corgi and Matchbox

Britain produced the best toy cars in the world for fifty years, with Dinky Toys, Matchbox series, and Corgi Toys being the pioneers. Giles Chapman reveals the battle to dominate the industry and the dramas and disasters that saw the tiny wheels come off.

\n Format: Hardback
\n Length: 240 pages
\n Publication date: 01 October 2021
\n Publisher: The History Press Ltd
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For fifty years, Britain has been the world's leading toy car manufacturer, expertly shrinking every kind of real-life vehicle and producing them in their countless, die-cast millions. Dinky Toys were the pioneers of the 1930s, followed by the pocket-money Matchbox series in the 1950s and Corgi Toys, bristling with ingenious features and movie stardust. But who were the driving forces behind this phenomenon? And how did they keep putting the latest, most exciting cars into the palm of your hand year after year? In this illustrated and expanded edition of Britain's Toy Car Wars, Giles Chapman reveals the extraordinary battle to dominate Britain's toy car industry and the dramas and disasters that finally saw the tiny wheels come off.

Dinky Toys were the pioneers of the 1930s, followed by the pocket-money Matchbox series in the 1950s and Corgi Toys, bristling with ingenious features and movie stardust. But who were the driving forces behind this phenomenon? And how did they keep putting the latest, most exciting cars into the palm of your hand year after year? In this illustrated and expanded edition of Britain's Toy Car Wars, Giles Chapman reveals the extraordinary battle to dominate Britain's toy car industry and the dramas and disasters that finally saw the tiny wheels come off.

\n Weight: 454g\n
Dimension: 139 x 205 x 26 (mm)\n
ISBN-13: 9780750997133\n
Edition number: 2 New edition\n