Skip to product information
1 of 1

Walter R. Paczkowski

Business Analytics: Data Science for Business Problems

Business Analytics: Data Science for Business Problems

💎 Earn 374 Points (£3.74) on this item.

Important: Dispatches within 2 to 4 weeks
Regular price £74.96 GBP
Regular price £89.99 GBP Sale price £74.96 GBP
Sale Sold out
Taxes included. Shipping calculated at checkout.

YOU SAVE £15.03

  • Condition: Brand new
  • UK Delivery times: Usually arrives within 2 - 3 working days
  • UK Shipping: Fee starts at £2.39. Subject to product weight & dimension

Bulk ordering. Want 15 or more copies? Get a personalised quote and bigger discounts. Learn more about bulk orders.

  • More about Business Analytics: Data Science for Business Problems


This book provides a comprehensive guide to data analysis, covering statistical, econometric, and machine learning techniques, data handling capabilities, and programming languages. It offers practical insights with illustrative case studies and examples using Python in Jupyter notebooks. It is valuable for business data analysts, data scientists, market research professionals, and aspiring practitioners, and is also suitable for college and university courses and certifications in business data analytics, data science, and market research.

Format: Paperback / softback
Length: 387 pages
Publication date: 05 January 2023
Publisher: Springer Nature Switzerland AG


This comprehensive book delves into three essential knowledge requirements for effective and thorough data analysis in solving business problems. These core competencies encompass a solid foundation in statistical, econometric, and machine learning techniques, as well as proficiency in data handling capabilities and at least one programming language. With a practical focus, the volume provides illustrative case studies and examples using Python in the context of Jupyter notebooks. The diverse range of topics covered includes demand measurement and forecasting, predictive modeling, pricing analytics, customer satisfaction assessment, market and advertising research, and new product development and research. This invaluable resource is designed to cater to business data analysts, data scientists, market research professionals, and aspiring practitioners in the field of business data analytics. It is also highly relevant for colleges and universities offering courses and certifications in business data analytics, data science, and market research. By mastering these core knowledge requirements, readers will gain the skills and expertise necessary to extract valuable insights from data, drive decision-making, and propel their organizations toward success in today's data-driven world.

Weight: 652g
Dimension: 235 x 155 (mm)
ISBN-13: 9783030870256
Edition number: 1st ed. 2021

This item can be found in:

UK and International shipping information

UK Delivery and returns information:

  • Delivery within 2 - 3 days when ordering in the UK.
  • Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
  • Returns policy: Return within 30 days of receipt for full refund.

International deliveries:

Shulph Ink now ships to Australia, Belgium, Canada, France, Germany, Ireland, Italy, India, Luxembourg Saudi Arabia, Singapore, Spain, Netherlands, New Zealand, United Arab Emirates, United States of America.

  • Delivery times: within 5 - 10 days for international orders.
  • Shipping fee: charges vary for overseas orders. Only tracked services are available for most international orders. Some countries have untracked shipping options.
  • Customs charges: If ordering to addresses outside the United Kingdom, you may or may not incur additional customs and duties fees during local delivery.
View full details