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Bobby Borg

Business Basics for Musicians: The Complete Handbook from DIY to the Majors

Business Basics for Musicians: The Complete Handbook from DIY to the Majors

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Business Basics for Musicians is the ultimate laypersons handbook to mastering the music industry, providing cutting-edge insights into AI, NFTs, and the metaverse, comprehensive knowledge on music royalties, pro interviews, DIY strategies, and updated information on social media. Written by music industry veteran Bobby Borg, it empowers musicians to navigate the industry and avoid exploitation.

Format: Paperback / softback
Length: 446 pages
Publication date: 02 January 2024
Publisher: Rowman & Littlefield


Unleash your musical career and conquer the dynamic new music industry with confidence! In a high-tech world filled with ever-changing information, don't let the business side of music hold you back. Business Basics for Musicians is the ultimate guide for musicians looking to master the industry and thrive in the digital age.

The third edition of this essential handbook offers cutting-edge insights into artificial intelligence (AI), non-fungible tokens (NFTs), and the limitless potential of the metaverse. It provides comprehensive knowledge on traditional and emerging music royalties, ensuring fair compensation for your creative efforts.

Interviews with renowned professionals and captivating anecdotes will ignite your inspiration and fuel your career aspirations. Discover game-changing DIY strategies that will propel you to success on your terms. Stay updated on the latest trends in social media, including TikTok, and gain valuable insights into major-label record, publishing, and merchandising deals.

Written in an engaging and easily digestible format, music industry veteran Bobby Borg provides a comprehensive resource that expertly simplifies complex concepts into actionable steps. He addresses five vital areas: pursuing a successful career, building powerful relationships, assembling a winning team, unlocking lucrative deals and dollars, and paving your path to success in 2030 and beyond.

This handbook empowers you to navigate the music industry with confidence, while avoiding those who seek to exploit your talent. Embrace the power of knowledge and take control of your musical journey. Unleash your potential and let your music soar to new heights!

Weight: 907g
Dimension: 254 x 179 x 32 (mm)
ISBN-13: 9781538182567
Edition number: Third Edition

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