Business Morphology: How to navigate through change

Business Morphology is a book that provides five fundamental levers to effect real change in any sector, using a Morphology Map to guide thinking and prioritization and create a plan of action.

Format: Paperback / softback
Length: 150 pages
Publication date: 24 October 2023
Publisher: Practical Inspiration Publishing

In today's dynamic business landscape, staying stagnant is simply not an option if you aim to survive and thrive. However, navigating the complexities of change can be a daunting task. That's where Business Morphology comes in to simplify the process. Regardless of your industry or the specific challenges your organization faces, there are five fundamental levers that you can leverage to drive meaningful change. This book delves into each of these levers through a comprehensive Morphology Map, a visual tool designed to facilitate your thinking, prioritize actions, and create a roadmap for achieving your desired outcomes. Moreover, an additional Morphology Map is provided to help you maximize your personal impact. Julie Nerney, MBA, CDir, FloD, is a seasoned entrepreneur with a wealth of experience in the private, public, and not-for-profit sectors. Geoff Robins, BSc, PhD, has spearheaded numerous significant transformation programs in both the private and public sectors and now serves as a strategic advisor and Non-Executive Director.

Business Morphology offers a comprehensive framework for understanding and implementing change within organizations. It recognizes that change is not a one-size-fits-all approach and that different sectors and organizations may require different strategies and tactics. The book provides a detailed exploration of each of the five fundamental levers, including:

1. Vision: Creating a clear and compelling vision for the future that aligns with the organization's values and goals is essential for driving change. The Morphology Map helps organizations define their vision and develop a plan to achieve it.

2. People: The success of any change initiative depends on the involvement and engagement of employees. The Morphology Map provides tools and strategies for building a high-performing team and fostering a culture of innovation and collaboration.

3. Process: Streamlining and improving processes is a key driver of efficiency and productivity. The Morphology Map helps organizations identify areas for improvement and implement sustainable process changes.

4. Technology: Technology plays a pivotal role in driving change in today's digital age. The Morphology Map provides insights into how technology can be leveraged to enhance business processes, improve customer experiences, and create new opportunities for growth.

5. Culture: A positive and inclusive culture is essential for sustainable change. The Morphology Map helps organizations develop a culture that values diversity, collaboration, and continuous improvement.

In addition to the Morphology Map, the book includes case studies and examples from real-world organizations that have successfully implemented change using these levers. These case studies provide valuable insights and practical tips for organizations looking to embark on their own change journey.

Overall, Business Morphology is a valuable resource for leaders and managers seeking to drive change and achieve sustainable growth in their organizations. It provides a comprehensive and practical framework for understanding and implementing change, and includes tools and strategies that can be applied across a wide range of industries and sectors.

Weight: 244g
Dimension: 157 x 234 x 14 (mm)
ISBN-13: 9781788604741