Catching Hell: The Insider Story of Seafood from Ocean to Plate

Allen Ricca and Joe Muto's book Catching Hell reveals the truth about the high-end restaurant world and the international seafood market, exposing corruption and scams that impact consumers. It also provides tips on how to make informed choices when dining out.

Format: Hardback
Length: 216 pages
Publication date: 07 July 2022
Publisher: Skyhorse Publishing

In Catching Hell, veteran seafood mogul Allen Ricca and author Joe Muto take readers on a behind-the-scenes journey into the glamorous world of high-end restaurants and the intricate global seafood market, exploring how the COVID-19 pandemic has profoundly impacted this industry, perhaps more than any other. This eye-opening book uncovers the truth that the American diner is routinely deceived. The culprits behind this deceit can vary, ranging from chefs and restaurant owners seeking cost-cutting measures to unscrupulous suppliers deliberately passing off substandard products to unsuspecting recipients. The consequences of this scam are far-reaching, affecting consumers in various ways. It can manifest as higher prices at restaurants and markets, the delivery of lower-quality or even counterfeit food, or, worst of all, food poisoning. Moreover, Ricca argues that the pandemic has exacerbated corruption within the industry.

This book serves as a powerful exposé and a rallying call, empowering consumers with the knowledge to make more informed choices when dining out. It reveals a range of shocking revelations, including:

The one fish that you should never order, as it is always a rip-off.

Conversely, there is one fish that is consistently a delicious and virtually unknown bargain.

Why restaurants that claim to offer "fresh" fish are almost always lying to you.

Discover the secrets to getting your favorite restaurant to treat you like royalty, without breaking the bank.

Understand how the COVID-19 pandemic has disrupted our food supply chain and its implications for the hardworking individuals involved.

Catching Hell is a must-read for anyone who loves seafood, wants to know the truth about the restaurant industry, and is committed to making informed choices about the food they consume. By shedding light on the hidden practices and corruption that plague the seafood market, this book empowers consumers to demand better and hold restaurants accountable for the quality of their products.

Weight: 383g
Dimension: 229 x 152 x 28 (mm)
ISBN-13: 9781510769700