CEOs on a Mission: Reimagining CEO Activism, Development, and Difference

This book examines CEO activism within the African context, exploring alternative perspectives on corporate socio-political involvement, including motivations, tactics, safeguards, and guidelines. It also explores how CEO activism fits into specific African contexts and intersects with Afrocentric philosophies, offering a unique exploration of the theoretical, managerial, practical, and methodological implications of CEO activism in a non-Western sociocultural context.

Format: Hardback
Length: 304 pages
Publication date: 11 September 2023
Publisher: Emerald Publishing Limited

Today, CEOs are increasingly acting as social activists, often pursuing socio-political causes that go beyond their traditional focus on corporate or financial profitability. This book, based on extensive interviews and the application of alternative theoretical lenses, examines this phenomenon within the African context, with the aim of developing a CEO Activism Development Model.

Addressing the ongoing gender disparity in this field, the chapters explore various perspectives on corporate socio-political involvement, including motivations, tactics, safeguards, and guidelines. Through a postmodern lens, Eric Kwame Adae delves deeper into how CEO activism aligns with specific African contexts and intersects with Afrocentric philosophies such as Caritas, Ubuntu philosophy, and Africapitalism.

This groundbreaking analysis of CEO activism in a non-Western sociocultural context offers an insightful exploration of the theoretical, managerial, practical, and methodological implications of CEO activism in today's world.

Weight: 519g
Dimension: 229 x 152 x 16 (mm)
ISBN-13: 9781803822167